Following the acquisition of Absolute Corporate Events and Absolute Digital Communications in August 2021, we have been working to integrate the companies to create one company with a new identity. So, as we retire our treasured brands, we would like to introduce you to our new brand as we make way for a new space – veSpace.

Our CEO, Anita Lowe, is excited by the new identity: “Our brand is an expression of our values. And we were delighted to introduce our new values at the beginning of this year, it saw the three companies really come together and has shaped the journey into creating this wonderful new identity for us. It brings out our sense of sophistication and shows how we’re elegant and real with everything we deliver. I’m so excited for our future, where we truly are now one team.”

Client Strategies Director, Chris Parnham, shares the vision behind the name: “With this new brand we intend to honour our heritage and the great reputations each of our brands have built over the years, but to champion a new space where creativity and excellence thrives with passion, energy and drive. The veSpace is THE place for great events, and we hope that everyone who works with us, will love being in the veSpace as we do.”

We held a launch party to its suppliers on 29th March at our head office in Swindon where we shared the vision behind the new brand, ensuring everyone left with the same love and passion for their new identity as we do. There will be an official launch party for clients in May as we continue our journey to bring this new brand to life.